Perodua is set to launch the new Myvi this coming Thursday, 16th June 2011.Debut in 2005, Perodua Myvi is the best-selling car in Malaysia for 5 consecutive years (2006, 2007, 2008, 2009, 2010)
Proton, the arch rival of Perodua, through the launching of new Saga, has slowly eroding the sales of Myvi over the past 2 years. Feeling threaten, it responded in the most straightforward manner – introducing a new model to revive the buying interest.
Hypes and expectations
The new model of this highly successful car has triggered a lot of hypes and expectations from the community. Here I’ve come up my own list of questions & answers:
1. Will the new Myvi get a 1.5 liter engine ?
NO : The whole selling point of a compact car, among others, is fuel efficiency. Why go for a higher capacity engine when the 1.3 liter Myvi is powerful enough to satisfy the normal driving conditions.
YES : For those who enjoy the thrill of acceleration, 1.3 liter engine is slightly underpowered.
2. Will the new Myvi sold at a higher price ?
NO : It only makes Proton Saga looks more affordable.
YES : Malaysia is gearing up towards a high income nation, people start to appreciate “quality over cheap price”. In terms of build quality and reputation, Perodua outclass Proton by a comfortable margin.
3. Myvi continue to be the best-selling car in Malaysia in 2011, 2012, 2013 … 2020 ?
NO : The auto market in Malaysia will be liberalized further, by cutting down the import tax, soon we can buy foreign car at more competitive price...Stop dreaming ! Wake up !!!
YES : Malaysian likes to show patriotism through the act of buying local-made product. In the spirit of 1Malaysia, we will continue to support Myvi, even though the price we pay for a Myvi can buy us a Honda Civic in some countries.
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